Customer Reviews: Why they matter
Online reviews are a marketing tool to help showcase the value of your goods and services to potential customers of your marina. In general, online reviews provide a profile of your business from the consumer’s point of view. Online reviews can help you grow your brand, attract new leads, increase conversion and provide key insight […]
Best Practices for Effectively Managing Your Boatyard Invoicing
Invoicing is an important part of running a successful boatyard or marina service yard. It is essential to invoice your customers correctly because it helps ensure that you are accurately tracking data and getting paid on time. You can also avoid any misunderstandings or disputes over payments to stop problems from escalating. But how do […]
Contract Renewal Process: Management and Top Tips
Contract renewals are a vital part of managing business relationships and ensuring that agreements remain in effect. Whether you are a marina operator or a boater looking to secure a slip for the season, understanding the process of contract renewals is essential. In this article, we will discuss how to manage contract renewals, the importance […]
Managing a Gen Z Workforce
Millennials generation, Generation Z (Gen Z), and other age groups coexist in today’s workforce in the workplace. A logical business owner or manager looks forward to knowing them as a workforce and understanding how to manage them effectively. The ultimate reason is that the workforce is an essential resource for the company. The following are […]
Hiring and Inspiring Seasonal Employees
If your business is seasonally-dependent, the quality of the seasonal workers you hire can make or break your bottom line. What is the best way to hire and inspire seasonal employees? Here are some tips on finding and keeping top seasonal hires. Benefits of Seasonal Employees Extra help is necessary during your busy season. When […]
Benefits of Taking Credit Cards vs. Cash
You are excited about breaking out the latest edition of the Monopoly board game for friends to enjoy during a social gathering on a Saturday night. When you open the game, you immediately notice the iconic moving pieces and the property cards that players hold after making a purchase. However, one thing is noticeably missing […]
Stellar joins forces with Molo to offer better solutions across the marina and rental industries
Stellar, the ultimate boat rental reservation platform, joins Molo to deliver exceptional offerings for marine operators. In exciting news, Stellar joins Molo and the Storable family of companies to unlock new potential for clients by adding powerful new features for boat rental management and boat club software. Combining Molo’s marina management software with Stellar’s rental […]
Turning a Negative Review into a Positive
It’s inevitable. Every Marina Manger at some point will have to deal with the dreaded one star review. But it doesn’t have to be all bad. Review sites are fast becoming the most popular platform for customer feedback. 79% of consumers trust online reviews as much as a personal recommendation. Learning how to deal with […]
The History of Marinas: From Ancient Times to Today
Marinas, with their bustling docks and vibrant waterfront communities, have become an integral part of our modern maritime culture. However, the concept of marinas dates back to ancient times, evolving over centuries to cater to the needs of seafarers, traders and recreational boaters. Let us take a journey through history to explore the origins and […]