Anchor’s Way Marina

Anchor’s Way Marina, a key location under Noble Development in Michigan, operates with 150 slips and up to 30 seasonal staff during its busy season from April to October. When Kristina Pach took over as Manager in late 2020, she inherited an office struggling with outdated systems that made marina management challenging. In search of a modern, efficient solution, Kristina turned to Molo, revolutionizing the way her marina operates.

How Molo Transformed Operations at Anchor’s Way Marina

PROBLEM: OUTDATED SYSTEMS AND COMPLEX PROCESSES

Anchor’s Way Marina previously used a legacy system Kristina described as “straight out of the 70s.” It lacked user-friendliness and essential features, making tasks like payment processing, managing customer accounts, and issuing refunds unnecessarily complicated.

“We had to use a third-party processor to issue refunds, and it would take days. The system was clunky, and the customer service was practically non-existent.”

Additionally, the system failed to integrate customer and boat data, creating a fragmented experience that hindered efficiency and accuracy.

SOLUTION: MODERN, MOBILE FIRST SOLUTION

Anchor’s Way Marina implemented Molo to streamline marina management. Its mobile compatibility was a standout feature, allowing Kristina’s team to manage operations from anywhere across their 12-acre property.

“Being able to access everything from my phone, whether I’m on the dock or out with family, was a game-changer.”

Molo’s seamless integration of customer, boat, and financial data enabled Anchor’s Way to manage everything from slip rentals to customer communications in one centralized platform.

BENEFITS: IMPROVED EFFICIENCY AND REDUCED ERRORS

Since adopting Molo, Anchor’s Way has experienced significant operational improvements. Kristina noted:

“We’ve eliminated double bookings, which used to cause serious customer service headaches. Now, everything runs smoothly.”

Training new seasonal staff has also become simpler, thanks to Molo’s intuitive design.

“With Molo, I can train new hires in just a few hours. It’s a blessing for a business that relies heavily on rotating seasonal staff.”

Why Molo Works for Anchor’s Way Marina

Molo’s comprehensive, user-friendly platform has transformed daily operations at Anchor’s Way Marina. Kristina shared:

“Molo has been one of the greatest investments for our company. Everything is in one place, and if it’s not, one click will take you where you need to go. It’s incredibly efficient.”

The system’s continuous updates and improvements keep it aligned with the evolving needs of the marina, ensuring that Anchor’s Way is always equipped to deliver top-notch service.

Key Takeaways:

  • Mobile Access: The ability to manage marina operations from anywhere on-site.
  • Integrated Data: Centralized customer, boat, and financial information for seamless management.
  • Ease of Training: Intuitive interface simplifies training for seasonal staff.
  • Customer-Centric Development: Regular updates based on user feedback enhance functionality.
  • Error Reduction: Elimination of double bookings and improved accuracy in scheduling and invoicing.

WHY MOLO WAS THE RIGHT CHOICE

Kristina’s advice to other marina operators considering Molo:

“If you’re not using Molo yet, you’re missing out. It simplifies everything, from training staff to managing bookings. It’s the best decision we’ve made for our business.”

Molo’s combination of cutting-edge technology and outstanding customer support has positioned Anchor’s Way Marina for continued growth and success.