Why Consumer Behavior Matters for Marinas
Today’s boaters aren’t just looking for a place to dock—they’re looking for experiences, convenience, and a seamless connection to the water. In our recent Marine Hospitality Consumer Insights Report 2025, we surveyed over 1,000 outdoor enthusiasts, and the results point to five major shifts in customer expectations.
6 Steps to Turn Your Marina’s Website into a Booking Powerhouse
Your website isn’t just a digital advertisement — it’s your storefront, and your marina’s hardest-working salesperson all wrapped into one. With 60% of U.S. adults now booking marina services online (and even higher among Gen Z and Millennials), a slow or clunky site will cost you bookings.
Labor Day Is Coming: Make Your Marina Stand Out
Labor Day Weekend (LDW) isn’t just another date on the calendar for boaters and marina operators — it’s one of the last weekends of summer. It’s when lake go-ers and sand-bar floaters throw their last big hoorah. Soon, people will begin to winterize their boats and marina operations will slow. But first, families, friends, and adventure-seekers will be out in full force, looking for the perfect send-off to summer.
Mid-Year Pulse Check: What Marina Operators Are Saying in 2025
In our recent Marina Momentum webinar, we asked marina and rental operators across the country to weigh in on their biggest challenges, customer expectations, and investment priorities for the 2025 season. The results? Boaters want convenience more than ever, occupancy confidence is mixed, and operators are leaning into digital tools and automation to stay ahead. Dive into the full mid-year pulse check to see where the industry stands—and what you can do to finish the year strong.
Molo’s Reverse and Rebill: Billing Made as Easy as a Sunday Cruise
Reverse and Rebill gives you a fully automated way to update transient, time-based reservations and invoices in real time. It’s the fastest way to clean up billing without bogging down your team in manual edits or accounting workarounds.
AI Making Waves in the Marine Industry
The marine industry is entering an exciting new chapter with AI helping marina operators embrace modern tools and technologies like never before. The truth is, AI can feel intimidating but it’s actually here to make operators’ lives a whole lot easier.
Ditch the Headaches: Make ACH Payments Work for Your Marina
If you’ve ever had to manually set up ACH payments for one of your boaters—you know the drill… Get their routing and banking info – punch it in – wait for microdeposits – follow up when they don’t respond – cross your fingers nothing gets mistyped. It’s certainly not the pleasant first-time interaction you want […]
Doing Business Online – Why Your Marina Needs a Customer Portal
You know the moment: a customer’s at the counter asking about a slip, your phone’s ringing off the hook, and someone just emailed saying they need to change their reservation. Meanwhile, all your staff is tied up helping other customers. It’s a busy morning…and it’s not even 11 a.m.
How Boat Rental Software Can Help You Manage Seasonal Demand
Seasonal demand may cause a big headache to boat rental business operations, especially in inventory and fleet utilization. The proper boat rental software makes a difference in how a business operates during peak times. This article covers how boat rental software optimizes fleet utilization during peak seasons to keep your business running as expected—smoothly and […]